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Ruthie Belle Lash & Brow Lift System

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Sale price$42.50 CAD

PRODUCT DETAILS

Lash & Brow Lift System by Ruthie Belle


Ruthie Belle's gentle Cysteamine Lash & Brow Lifting Lotion suits both lashes and brows: there's no need to stock extra lifting lotion for brow lift treatments. The purpose of the lifting lotion (also known as curling lotion) is to soften the keratin in the hair so that we can reshape it.


The Cysteamine-based formula achieves sky-high results loved by our customers with earth and lash-friendly ingredients like cysteamine and plant-based amino acids.


The results last as long as with traditional harsh lifting lotions, but since the Cysteamine Lifting Lotion does not dehydrate lashes it also prevents lashes from over processing. In addition, clients do not need any special home care serum to nourish lashes after a chemical treatment. 


The Fixing Lotion by Ruthie Belle is the second step of the lash & brow lift treatment that lowers the pH and neutralizes the effect of lifting lotion. As a result, the cuticles will close and "fix" the hair permanently into its new shape.


Ruthie Belle's fixing lotion contains no sodium bromate — a substance several countries have banned from using in cosmetic products. Instead, we're using hydrogen peroxide, making the lotion work like a hair conditioner after shampooing — to close cuticles and leave lashes and brows healthy and strong.


Size: 10 ml each


Usage:

  • 20 lash lift 
  • 10 brow lift 


PAO: 3M


FOR PROFESSIONAL USE ONLY

BENEFITS
  • Suits both lashes and brows
  • Does not dehydrate lashes = no extra home care needed
  • You can repeat treatments as often as you like
  • Prevents lashes from over-processing
  • NO harsh chemicals (such as TGA, ethanolamine, etc.)
  • Long-lasting results
  • Vegan and cruelty-free
HOW TO USE - LASH LIFT

Processing Times:

  • Lifting Lotion: 8-12 min
  • Fixing Lotion: 6-10 min
  • Shine Repair: 5 min


1) Start applying Lifting Lotion from the outer corner by positioning the top line first. Use a super precise Angled Brush for this to ensure the top line is very even.


Start from the outer corner because lashes in the outer corner need more processing time than those in the inner corner. Make the top line even so that the result is even. Lashes only change their shape in the areas where the lotions have been applied, so an uneven top-line results in an uneven lift.


The exact position of the top line/thickness of the lotion layer depends on the type of silicone you are working with, the growth direction of the eyelashes, and the desired look.


2) Then, fill the area underneath the silicone's top line and bottom edge with lifting lotion. The lotions are very gentle, so they should be applied all the way to the bottom edge of the silicone without getting on the waterline (leaving a gap of 1mm or less). No product should ever touch the eye's waterline because it is much more sensitive than the rest of the eyelid. If you are afraid of getting the lotion on the waterline, leave a 1mm gap between the silicone and the waterline. If you leave a gap of 1+ millimeters, the lift will not be as strong as it's supposed to be.


When the lifting lotion has done its job, it’s time to neutralize its effects and give the lashes the final shape with fixing lotion. Inner corner lashes are thinner and need less processing time than the outer corner lashes. 


3) Apply Fixing Lotion starting from the inner corner of the eye to achieve an even lift. Lash lifts look the best when the lift is even.


4) Process Fixing Lotion for two minutes less than you processed lifting lotion, with the maximum processing time being 10 minutes. 


  • For example, if you processed lifting lotion for 12 minutes, you should process fixing lotion for 10 minutes.
  • If you processed lifting lotion for even 16 minutes, you should still process fixing lotion for 10 minutes.


Covering Shine Repair with a compensator to prevent lashes from popping off the shield before the right time is necessary. Remove the compensator after 5 minutes with an upward movement so that most of the leftover Shine Repair comes off with the compensator.


5) Thoroughly cover lashes from root to tip, paying particular attention to the tips of lashes, which tend to be the most dehydrated and damaged.


6) Let soak for 5 minutes, taking care to touch up regions that have already absorbed the product.


7) Gently remove excess product with a damp Q-tip or micro brush.

HOW TO USE - BROW LAMINATION

Processing Times:

  • Lifting Lotion: 5-8 min
  • Fixing Lotion: 4-6 min
  • Shine Repair: 5 min


1) After priming the brows with Ruthie Belle Easy Lift Primer, it’s time to move to the lifting step.


2) Since the top of the eyebrow takes the longest and most work to reshape, start applying lifting lotion from the top of the eyebrow. Next, cover the whole brow with a generous amount of the lotion.


Note: The Cysteamine Lifting Lotion is gentle, so you must use a sufficient layer to work correctly. 


3) Spread the lotion from the inner corner to the outer corner and then brush the lotion from the outer corner to the inner corner, ensuring the hairs' roots get covered. Repeat the movement upwards once and downwards once.


Apply more lotion if needed. Don't rub lotions onto the skin to avoid irritation!


4) Lift some hairs in the opposite direction to check the processing times. If the hairs bounce back – they are not ready yet. If they lack resistance – then they are, and you can remove the lifting lotion. It is better to check the hairs in different locations of the brow as some areas can process faster (for example, the head of the brow generally has softer and lighter hairs; thus, they require less processing time).


Note: Avoid brushing the hairs during and after the Lifting lotion as it may cause them to stretch and become curly.


For most eyebrow types, the front and tail of the eyebrow lift faster than the middle part, so lotions should be removed first.


5) Remove lotion residue with a dry cotton pad or Q-tip. If the customer starts to feel itchiness during the lifting stage, remove the lotion and proceed to the next step.


After lifting, it’s time to give brows the desired shape by applying fixing lotion to the whole eyebrow using a brush.


6) Spread the lotion evenly, separating the brow hairs. Brush gently to avoid skin irritation!


7) Always process fixing lotion for two minutes less than you processed lifting lotion.


8) Thoroughly cover the eyebrows with Shine Repair.


9) Let soak for 5 minutes, taking care to touch up regions that have already absorbed the product.


10) Gently remove excess product with a damp Q-tip or micro brush.

INGREDIENTS

Lifting Lotion: Aqua (Water), Cysteamine HCL, Stearyl Alcohol, Sodium Hydroxide, Paraffinum Liquidum (Mineral Oil), Ceteareth-25, Propylene Glycol, Cetyl Alcohol, Glycerin, Aloe Barbadensis Leaf Juice, Apigenin, Biotinoyl TriPeptide-1, Butylene Glycol, Caffeine, Dimethicone, Disodium EDTA, Guar Hydroxypropyltrimonium Chloride, Hydrolyzed Collagen, Hydrolyzed Wheat Protein, Leuconostoc/Radish Root Ferment Filtrate, Oleanolic Acid, Panthenol, Parfum (Fragrance), Peg-40 Hydrogenated Castor Oil, Petrolatum, Polyquaternium-6, PPG-26-Buteth-26, Alpha-Isomethyl Ionone, Citronellol, Geraniol


Fixing Lotion: Aqua (Water), Stearyl Alcohol, Hydrogen Peroxide, Cetyl Alcohol, Cetearyl Alcohol, Aloe Barbadensis Leaf Juice, Apigenin, Biotinoyl Tripeptide-1, Butylene Glycol, Caffeine, Ceteareth-20, Ceteareth-30, Citric Acid, Cocamidopropyl Betaine, Disodium Pyrophosphate, Etidronic Acid, Hydrolyzed Collagen, Hydrolyzed Wheat Protein, Lauryl Alcohol, Leuconostoc/Radish Root Ferment Filtrate, Oleanolic Acid, Panthenol, Peg-40 Hydrogenated Castor Oil, Phosphoric Acid, Ppg 26-Buteth-26, Tetrasodium Edta


Made in Italy

SHIPPING, RETURNS & ROUTE PROTECT

SHIPPING

 

Standard Shipping: We offer free standard shipping on orders over $75 for Canada and the USA. This shipping option usually takes 1-8 business days within Canada, or 7-10 business days to the US, depending on your location.

 

Worldwide Shipping: Shipping fees will vary for each country, and additional fees may apply.

 

*Please note: International orders (outside of Canada) may be subject to customs fees. All customs fees are the sole responsibility of the buyer, and we are not responsible for any additional charges once your package has left our facility.

 

Wholesale & Distribution Shipping: Shipping fees will vary depending on the size of the package and the destination country. Unfortunately, our free shipping minimum does not apply to wholesale orders. The shipping fee will be quoted on top.

 

RETURNS

 

If you are not satisfied with your purchase please contact us by email shop@thebeautyhouse.ca and we would be happy to assist you. Please notify us within 7 business days after receiving the order. The Beauty House Shop cannot accept returns or exchanges on any opened packaging due to sanitization & health regulations. Shipping charges are not refundable.

 

The Beauty House Shop reserves the right to decline return and/or refund.

 

Please note, returns are at the expense of the customer. We sadly do not provide free returns at this time.

 

ROUTE PROTECTION

 

We have now partnered with Route to offer package protection against lost, stolen or damaged parcels while in transit.

 

For a small additional fee, Route Package Protection ensures safe delivery of your parcels, and provides the support and peace of mind you need if an unfortunate shipping event occurs. Route provides an easy fix with instant resolution, and is a completely self service portal.

 

At checkout, Route Protection is automatically activated, however, you have the option to opt out. Simply uncheck the box to turn off.

 

*When you opt-out of Route's Package Protection, The Beauty House Shop is not liable for any lost, stolen, or damaged packages.

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PRODUCT DETAILS

Lash & Brow Lift System by Ruthie Belle


Ruthie Belle's gentle Cysteamine Lash & Brow Lifting Lotion suits both lashes and brows: there's no need to stock extra lifting lotion for brow lift treatments. The purpose of the lifting lotion (also known as curling lotion) is to soften the keratin in the hair so that we can reshape it.


The Cysteamine-based formula achieves sky-high results loved by our customers with earth and lash-friendly ingredients like cysteamine and plant-based amino acids.


The results last as long as with traditional harsh lifting lotions, but since the Cysteamine Lifting Lotion does not dehydrate lashes it also prevents lashes from over processing. In addition, clients do not need any special home care serum to nourish lashes after a chemical treatment. 


The Fixing Lotion by Ruthie Belle is the second step of the lash & brow lift treatment that lowers the pH and neutralizes the effect of lifting lotion. As a result, the cuticles will close and "fix" the hair permanently into its new shape.


Ruthie Belle's fixing lotion contains no sodium bromate — a substance several countries have banned from using in cosmetic products. Instead, we're using hydrogen peroxide, making the lotion work like a hair conditioner after shampooing — to close cuticles and leave lashes and brows healthy and strong.


Size: 10 ml each


Usage:

  • 20 lash lift 
  • 10 brow lift 


PAO: 3M


FOR PROFESSIONAL USE ONLY

BENEFITS
  • Suits both lashes and brows
  • Does not dehydrate lashes = no extra home care needed
  • You can repeat treatments as often as you like
  • Prevents lashes from over-processing
  • NO harsh chemicals (such as TGA, ethanolamine, etc.)
  • Long-lasting results
  • Vegan and cruelty-free
HOW TO USE - LASH LIFT

Processing Times:

  • Lifting Lotion: 8-12 min
  • Fixing Lotion: 6-10 min
  • Shine Repair: 5 min


1) Start applying Lifting Lotion from the outer corner by positioning the top line first. Use a super precise Angled Brush for this to ensure the top line is very even.


Start from the outer corner because lashes in the outer corner need more processing time than those in the inner corner. Make the top line even so that the result is even. Lashes only change their shape in the areas where the lotions have been applied, so an uneven top-line results in an uneven lift.


The exact position of the top line/thickness of the lotion layer depends on the type of silicone you are working with, the growth direction of the eyelashes, and the desired look.


2) Then, fill the area underneath the silicone's top line and bottom edge with lifting lotion. The lotions are very gentle, so they should be applied all the way to the bottom edge of the silicone without getting on the waterline (leaving a gap of 1mm or less). No product should ever touch the eye's waterline because it is much more sensitive than the rest of the eyelid. If you are afraid of getting the lotion on the waterline, leave a 1mm gap between the silicone and the waterline. If you leave a gap of 1+ millimeters, the lift will not be as strong as it's supposed to be.


When the lifting lotion has done its job, it’s time to neutralize its effects and give the lashes the final shape with fixing lotion. Inner corner lashes are thinner and need less processing time than the outer corner lashes. 


3) Apply Fixing Lotion starting from the inner corner of the eye to achieve an even lift. Lash lifts look the best when the lift is even.


4) Process Fixing Lotion for two minutes less than you processed lifting lotion, with the maximum processing time being 10 minutes. 


  • For example, if you processed lifting lotion for 12 minutes, you should process fixing lotion for 10 minutes.
  • If you processed lifting lotion for even 16 minutes, you should still process fixing lotion for 10 minutes.


Covering Shine Repair with a compensator to prevent lashes from popping off the shield before the right time is necessary. Remove the compensator after 5 minutes with an upward movement so that most of the leftover Shine Repair comes off with the compensator.


5) Thoroughly cover lashes from root to tip, paying particular attention to the tips of lashes, which tend to be the most dehydrated and damaged.


6) Let soak for 5 minutes, taking care to touch up regions that have already absorbed the product.


7) Gently remove excess product with a damp Q-tip or micro brush.

HOW TO USE - BROW LAMINATION

Processing Times:

  • Lifting Lotion: 5-8 min
  • Fixing Lotion: 4-6 min
  • Shine Repair: 5 min


1) After priming the brows with Ruthie Belle Easy Lift Primer, it’s time to move to the lifting step.


2) Since the top of the eyebrow takes the longest and most work to reshape, start applying lifting lotion from the top of the eyebrow. Next, cover the whole brow with a generous amount of the lotion.


Note: The Cysteamine Lifting Lotion is gentle, so you must use a sufficient layer to work correctly. 


3) Spread the lotion from the inner corner to the outer corner and then brush the lotion from the outer corner to the inner corner, ensuring the hairs' roots get covered. Repeat the movement upwards once and downwards once.


Apply more lotion if needed. Don't rub lotions onto the skin to avoid irritation!


4) Lift some hairs in the opposite direction to check the processing times. If the hairs bounce back – they are not ready yet. If they lack resistance – then they are, and you can remove the lifting lotion. It is better to check the hairs in different locations of the brow as some areas can process faster (for example, the head of the brow generally has softer and lighter hairs; thus, they require less processing time).


Note: Avoid brushing the hairs during and after the Lifting lotion as it may cause them to stretch and become curly.


For most eyebrow types, the front and tail of the eyebrow lift faster than the middle part, so lotions should be removed first.


5) Remove lotion residue with a dry cotton pad or Q-tip. If the customer starts to feel itchiness during the lifting stage, remove the lotion and proceed to the next step.


After lifting, it’s time to give brows the desired shape by applying fixing lotion to the whole eyebrow using a brush.


6) Spread the lotion evenly, separating the brow hairs. Brush gently to avoid skin irritation!


7) Always process fixing lotion for two minutes less than you processed lifting lotion.


8) Thoroughly cover the eyebrows with Shine Repair.


9) Let soak for 5 minutes, taking care to touch up regions that have already absorbed the product.


10) Gently remove excess product with a damp Q-tip or micro brush.

INGREDIENTS

Lifting Lotion: Aqua (Water), Cysteamine HCL, Stearyl Alcohol, Sodium Hydroxide, Paraffinum Liquidum (Mineral Oil), Ceteareth-25, Propylene Glycol, Cetyl Alcohol, Glycerin, Aloe Barbadensis Leaf Juice, Apigenin, Biotinoyl TriPeptide-1, Butylene Glycol, Caffeine, Dimethicone, Disodium EDTA, Guar Hydroxypropyltrimonium Chloride, Hydrolyzed Collagen, Hydrolyzed Wheat Protein, Leuconostoc/Radish Root Ferment Filtrate, Oleanolic Acid, Panthenol, Parfum (Fragrance), Peg-40 Hydrogenated Castor Oil, Petrolatum, Polyquaternium-6, PPG-26-Buteth-26, Alpha-Isomethyl Ionone, Citronellol, Geraniol


Fixing Lotion: Aqua (Water), Stearyl Alcohol, Hydrogen Peroxide, Cetyl Alcohol, Cetearyl Alcohol, Aloe Barbadensis Leaf Juice, Apigenin, Biotinoyl Tripeptide-1, Butylene Glycol, Caffeine, Ceteareth-20, Ceteareth-30, Citric Acid, Cocamidopropyl Betaine, Disodium Pyrophosphate, Etidronic Acid, Hydrolyzed Collagen, Hydrolyzed Wheat Protein, Lauryl Alcohol, Leuconostoc/Radish Root Ferment Filtrate, Oleanolic Acid, Panthenol, Peg-40 Hydrogenated Castor Oil, Phosphoric Acid, Ppg 26-Buteth-26, Tetrasodium Edta


Made in Italy

SHIPPING, RETURNS & ROUTE PROTECT

SHIPPING

 

Standard Shipping: We offer free standard shipping on orders over $75 for Canada and the USA. This shipping option usually takes 1-8 business days within Canada, or 7-10 business days to the US, depending on your location.

 

Worldwide Shipping: Shipping fees will vary for each country, and additional fees may apply.

 

*Please note: International orders (outside of Canada) may be subject to customs fees. All customs fees are the sole responsibility of the buyer, and we are not responsible for any additional charges once your package has left our facility.

 

Wholesale & Distribution Shipping: Shipping fees will vary depending on the size of the package and the destination country. Unfortunately, our free shipping minimum does not apply to wholesale orders. The shipping fee will be quoted on top.

 

RETURNS

 

If you are not satisfied with your purchase please contact us by email shop@thebeautyhouse.ca and we would be happy to assist you. Please notify us within 7 business days after receiving the order. The Beauty House Shop cannot accept returns or exchanges on any opened packaging due to sanitization & health regulations. Shipping charges are not refundable.

 

The Beauty House Shop reserves the right to decline return and/or refund.

 

Please note, returns are at the expense of the customer. We sadly do not provide free returns at this time.

 

ROUTE PROTECTION

 

We have now partnered with Route to offer package protection against lost, stolen or damaged parcels while in transit.

 

For a small additional fee, Route Package Protection ensures safe delivery of your parcels, and provides the support and peace of mind you need if an unfortunate shipping event occurs. Route provides an easy fix with instant resolution, and is a completely self service portal.

 

At checkout, Route Protection is automatically activated, however, you have the option to opt out. Simply uncheck the box to turn off.

 

*When you opt-out of Route's Package Protection, The Beauty House Shop is not liable for any lost, stolen, or damaged packages.